For Every Board Sold We Plant A Tree

5 Year Warranty On All SUPs & Kayaks

Free Shipping On Orders Over £100

INNOVATE // EDUCATE // NAVIGATE

We are Innovators, Educators and there to help you Navigate new waters and the exciting world of SUP.

EXPERT UK DESIGN TEAM

Our designers are real guys, passionate about SUPing and empowered to bringing you Innovative, awesome looking SUP's that you can count on to get you from box to beach with everything you need. Joel and Ben are not shy to get their sleeves rolled up and make sure that all our gear has been meticulously tested to make your experience even better.

DESIGN AND TESTING AT OUR HEART

MARKET LEADING INNOVATION

From our ESL board construction found on all our SUP's to the FRS technology found in our CARBON range, We pride ourselves in being innovative. Did you know that SUPBOARDER MAG rated our CARBON range with a stiffness level of a whopping 9.5/10!

PATENTED TECHNOLOGY

  • REFLECTIVE SAFETY

    Every Bluefin SUP includes our patented reflective D-ring mounts. These are a super strong moulded PVC component that you know you can count on should things ever turn for the worst. Check out our "Tough Love SUP" Video to see how strong these mounts really are.

  • BUNGEE VERSATILITY

    We were fed up with Bungees being tied together and sealed so you couldn't take them off, so we added a karabiner clip to help. We were the FIRST brand to add this to SUP and we are flattered by the many brands who have chosen to take inspiration. CRUISE got it first so why not check it out, you can't go wrong.

Helping you to find the right board

We know that making a decision on a SUP purchase can be confusing, we are here to help! Check out our informative Which Board? page and even take the quiz to see what we would recommend.

STAY CONNECTED

Follow Us @bluefinsups

  • 5 YEAR WARRANTY

    On all SUPs and kayaks

  • MULTI AWARD WINNING

    Paddleboard packages

  • DESIGNED IN THE UK

    By industry experts

  • PATENTED TECHNOLOGY

    Provides premium features