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why cruise?

Not Your Standard SUP

Specs & Features

  • Dimensions: 325 x 82 x 16cm & 128 x 32 x 6 inches
  • Max User Weight: 150kg
  • Board Weight: 9.1kg
  • Package Weight: 14kg
  • Skill Level: Great for all levels
  • Recommended PSI: 15-18PSI

Cruise 10'8 Paddleboard
3-Piece Aluminium Paddle
Swift Pro Pump
ProBoard Backpack
9in US Surf Fin
10ft Ankle Leash
Quick-Suck Bottle Dock
Waterproof Phonecase
Pro Repair Capsule
Leaflet

  • Bag Dimensions: 90cm x 46cm x 23cm / 37" x 18" x 9" inches
  • Fin Box: 9in US Surf Fin
  • Paddle Length: Max height: 210cm & 83 inches
    Min height: 175cm & 69 inches

All our boards are built to last with market leading standards. We use brand new patented ESL technology as well as Military grade PVC construction and super reinforced composite dropstitch to make sure these boards are strong enough to last you years.

Adventure in motion

The Cruise In Action

included accessories

The Complete Kit

Small Details. Big Difference.

White background with no visible objects or text, creating a blank canvas effect
Abstract blue graphic with diagonal lines and layered shapes creating a dynamic design Abstract design with a dark blue diagonal stripe on a white background, creating a modern look.
Inflatable paddleboard with textured deck pad, center fin, and blue graphics for cruising. Inflatable paddleboard with blue accents, textured deck, center fin, and inflation valve for stability
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Inflatable paddleboard featuring a textured black deck, blue accents, and a central inflation valve Textured black surface with raised circular patterns and diagonal lines, resembling reptile skin. Close-up of a stainless steel D-ring with a blue protective cover on a textured black surface Close-up of a textured deck pad with an embroidered "BLUEFIN" logo in gray Blue paddleboard leash with black clips and connectors on a textured surface Bluefin surf fin in light blue color attached to an inflatable paddleboard's fin box Close-up of a gray attachment plate with a strap and metal ring on a paddleboard surface Close-up of a gray D-ring attachment on a blue inflatable paddleboard surface

Rear Kickpad

Croco Deckpad

Kayak Seat D-Rings

Woven Handles

Bungee Storage

US Fin Box

Camera Mount

Safety D-Ring

The rear kick pad helps you make faster turns and enjoy better manoeuvrability.

The innovative deckpad is designed for comfort while providing maximum grip.

Attach a kayak seat using the built-in D-rings and enjoy a different way to paddle.

Durable woven handles are perfectly positioned for easy carrying and control.

Patented Front and rear bungee storage gives you space to secure all your gear.

The versatile US fin box allows you to customise your setup with different fins.

Mount your action camera and capture every adventure from the perfect angle.

The patented reflective safety D-ring adds extra visibility and safety on the water.

Rear Kickpad

Croco Deckpad

Kayak Seat D-Rings

Woven Handles

Bungee Storage

US Fin Box

Camera Mount

Safety D-Ring

The rear kick pad helps you make faster turns and enjoy better manoeuvrability.

The innovative deckpad is designed for comfort while providing maximum grip.

Attach a kayak seat using the built-in D-rings and enjoy a different way to paddle.

Durable woven handles are perfectly positioned for easy carrying and control.

Patented Front and rear bungee storage gives you space to secure all your gear.

The versatile US fin box allows you to customise your setup with different fins.

Mount your action camera and capture every adventure from the perfect angle.

The patented reflective safety D-ring adds extra visibility and safety on the water.

Inflatable paddleboard featuring a textured black deck, blue accents, and a central inflation valve Textured black surface with raised circular patterns and diagonal lines, resembling reptile skin. Close-up of a stainless steel D-ring with a blue protective cover on a textured black surface Close-up of a textured deck pad with an embroidered "BLUEFIN" logo in gray Blue paddleboard leash with black clips and connectors on a textured surface Bluefin surf fin in light blue color attached to an inflatable paddleboard's fin box Close-up of a gray attachment plate with a strap and metal ring on a paddleboard surface Close-up of a gray D-ring attachment on a blue inflatable paddleboard surface
  • 5 stars: 650 (93%)
  • 4 stars: 49 (7%)
  • 3 stars: 1 (0%)
  • 2 stars: 0 (0%)
  • 1 star: 0 (0%)
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Lauren Danielle
Can’t recommend enough

I had the older version of the 10’8 Cruise and honestly, I can’t recommend Bluefin enough!

The durability and ease of use are second to none. Bluefin was my first board and now I genuinely wouldn’t use any other

I use mine on everything — the sea, rivers and lakes — and it’s amazing on all of them. The bag also has so much room, so packing it away is nowhere near as difficult as I worried it would be at firs!

10/10 from me 🙌🏄‍♀️

W
Wayy White
Sturdy, easy to manoeuvre, perfect for lakes

I am very pleased with the paddle board and the accessories it comes with. It is great quality and suits my needs perfectly.
The bag is a useful additional with handy storage pockets.
On the water the board is sturdy and easy to manoeuvre making it perfect for lake, sea or river.
I would definitely, and will be, recommend this board.

A
Anonymous
Stable and easy to handle board

I ordered the new 10.8 Cruise SUP earlier this year with shipping date 26th of May. It was delivered on the 4th of June properly packed and without any obvious damage. Once unpacked the SUP itself was also very well packed inside the shipping box (additional plastic and foam). The only thing was a very strong plastic smell when I unrolled the board.

I did fill the SUP with air and left it a few hours in the living room to test for air leakages - the pressure stayed the same.
On my board I found a few "cosmetic" things like a small damage at the black Kick-pad on the back of the board, a few very small places where the blue paint looks different than on the rest of the board (like it is not properly painted).

The paddle is good and stable and easy to hold and handle. The click connection on the middle part of the paddle (on the pictures) is not very strong which makes the upper part of the paddle with the T-bar move (turn inside the middle part) if you really put force on the paddle to speed up or paddle fast.

During the test on the water last Friday the board was amazing. It is easy to handle, manoeuvre and incredibly stable. Also in comparison with the boards from the SUP school it is obvious, that you get a better board if you pay a little bit more money.
Additional information: If you pump the air into the SUP you really need to be strong especially when you get closer to 11 PSI. I was not able to get more than 11 PSI into the board, because the pump does simply not get against the pressure on the inside of the board.

Conclusion: should you buy a SUP from Bluefin? Absolutely! If you look for a qualitative good board with good additional equipment, you really should make the consideration of buying one!

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Max
Fantastic service and early delivery

Fantastic customer service. The team were helpful on the phone with a pre sale enquiry. Once my order had been placed it arrived a day early, thanks UPS, and the SUP package was first rate. Overly excited now and can't wait to get the board on the water at the weekend and see how it performs. Thank you Bluefin for a hassle free buying experience.

O
Olly
Was going to buy a beachbum board, before I

Was going to buy a beachbum board, before I pulled the trigger I did some additional research and found bluefin, the quality of the board is phenomenal and worth the extra money. Just a shame they no longe provide the kayak conversion kit, if that was included then the easiest 5 stars you can get.

A
Anonymous
High quality, great price, brilliant service

The SUP I bought is very high quality, & the price was really good, with a quick dispatch and delivery time, all in all a brilliant service.

M
Mike
Schnelle Lieferung, professionelle Verpackung

Das Board kam sehr schnell, war sehr professionell verpackt, sieht super aus und macht einen sehr hochwertigen Eindruck.Ich habe es noch nicht ausprobiert ( da wir gerade Winter haben 😉)aber ich freue mich darauf.

J
Joachim Rother
Beste Qualität, schneller Service, empfehlenswert

Unser Bluefin SUP ist in bester Qualität und fährt sich einfach Klasse!
Leider hatten wir die kleine Heckflosse verloren und können den Service von Bluefin nur loben. Ersatzbestellung war möglich und Lieferung erfolgte schnell - großes Lob!

M
Mel Swan
Well constructed, easy to inflate, great value

Great board purchased at a very reasonable price. Bought for a family member who’s truly delighted. Well constructed, easy to inflate and deflate and meeting all performance expectations.

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JM
Excellent SUP, good quality, fast delivery

Excellent SUP, good quality and well worth the price. Fast delivery service as well.

D
Darren twells
Upgraded features, excellent customer support

Bought one last year love it so just bought wife this year one like the upgrades made I did have a small issue so contacted customer support they sorted and went above to solve so they deffo deserve the 5 * thank you bluefin

M
Mozza
Fast delivery, no problems, very good quality

The delivery was fast and prompt, no problems whatsoever and the product was of a very good quality. Very pleased

L
Louisa
Good products, good communication, go-to company

I have had nothing but good products,good communication from bluefin. It is my go to company for my paddleboarding equipment

M
Matt
Great SUP, great service, super stable

Great SUP and great service.
Super stable, even on the sea. Good quality product.

H
Heiko Schröder
Stiff construction, paddle connection wobbles slightly

Hallo an das Blue-Fin Team,das Board kam mit allem Zubehör gut verpackt u.zeitnah bei uns an.Alles inspiziert u.auf Vollständigkeit kontrolliert u.was soll ich sagen ,alles da.Board hab ich gleich aufgepumpt, super Steifig
keit u.gute Verarbeitung. Ein kleinen Kritikpunkt muss ich noch erwähnen, das mitgelieferte Paddel ist etwas schwer u. die Verbindungstelle mit dem Druckknopf wackelt etwas.Ansonsten alles Paletti. Vielen Dank für die schnelle Lieferung . M.f.G.H.Schröder

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Leesa Clucas
Sturdy board with kayak conversion option

Cruise 10’8 what can I say! Such an incredible board: sturdy and durable. And perfect for days where the weather doesn’t allow you to stand up, so you can convert to a kayak and take it easy! I can’t believe the difference between my board and all my friends cheaper options! Absolute no brainer for the money!

A
Adolf Friedrich
Excellent ordering, delivery and quality

Super gut alles gelaufen sind Zufrieden.
Bestellung Lieferung Qualität der Ware
Excellent.

C
Christine McLean
Easy setup, good quality

Easy to set up and dismantle. Good quality.

C
Colin Swain
Subtle improvements, solid performer

We got this cruise for my wife ,as I have had mine for two years.
There have been some improvements, which are subtle , for example, the colour.
The finishes around the eyelets, the incorporation of the inflater valve into the deck.
If I had plenty of money I get another one for me,as the board looks better than ever.
As always,easy to take around in it's back pack.
Inflates quickly, so you are on the water in no time.
And best of all it's, a good looking solid board to paddle on.

A
Anonymous
Stable, well-made family board

A great board for all the family, great specifications and stability and great value for money when compared with other competitors products too. The paddles are solid but lightweight and have a wide range of adjustment - I'm 6'3' and my youngest is 5' and we both can paddle with ease (although my youngest has much better balance!) Also exceptional customer service when we had a very small issue with one accessories supplied with the board - a replacemt was issued quickly and politely.
I would have absolutely no hesitation in recommending this well made, stable and all-round family board.

T
Tammy Krook
Super easy setup, impressive quality

Our first boards. Super easy to use and set up, we’re impressed by their makeup. Had comments from other paddlers to say they’re a good brand and we feel really reassured with our purchase. Already had them out a couple of times and were loving them.

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Stephan & Iris
Schnell aufgeblasen, viel Freude

Wir haben jetzt schon zwei Cruise 10'8. Es ist Ruck Zuck aufgeblasen und wir haben viel Freude damit. Die drei Finnen verleihen dem Board eine gute Stabilität und auch als Anfänger ist es sehr gut zu händeln. Dank des Rucksacks hat man auch alles dabei, was man braucht.
Have fun :)

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Fin Radke
Fast delivery and extraordinary service

The repair kit was sadly missing but they send me a replacement right away.
Super fast delivery and extraordinary customer service! Highly recommended!

C
Claire Lewis
Stable, easy, kayak seat included

I love my board and so do my children - it’s so stable in the water, easy to pump up, fits back in the bag easily, and I love that it come with a kayak seat.

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Sian Elin Thomas
Perfect size, best board owned

I love my board. Its the perfect size to stand up. I have tried other boards but this is the best ive had. Highly recommend having one. Love the colours and how easy it is to set up. The bag is perfect for the board.

A
Anthony barber
Fantastic board, pump suggestion

I purchased the 15ft cruise tandem, fantastic board, only issue ive got is the pump, i think it should be supplied with a double one 🥵🥵