Free Portable E-Pump with our New Carbon 12'

Lightest & Strongest SUP

The Cruise is 20% Lighter than our previous model but has kept Bluefins trusted strength. Our new ESL construction means we have been able to shed the Kilo's, not the quality.

All-Round Board

Designed for versatility, the Cruise is the ultimate all-rounder, perfect for beginners and experienced paddlers tackling lakes, rivers, and coastal waters.

Huge 5 Year Warranty

Built to last, the Cruise comes with an industry-leading 5-year warranty, giving you complete confidence in its durability and performance.

Complete SUP Package

Everything you need to hit the water is included: a premium paddle, high-pressure pump, travel backpack, and essential accessories for a hassle-free adventure.

Paddle-Ready Specs & Features

Board Description

Introducing the brand new Cruise Evolution 12'. The ultimate all-round paddle board, crafted with 10 years of SUP expertise and shaped by your rider feedback. We've made this Cruise even more capable, with the same strength as our 10'8 model but in a larger, more spacious design that’s ready for even bigger adventures.

If you're looking for a lightweight, versatile paddle board that offers more room to stretch out, bring along a friend (or two!), or pack more gear for your journey, the Cruise 12' is the perfect choice. With its sleek new design and upgraded features, you’re bound to stand out wherever you paddle.

Upgraded Features

  • Ultra-Light & Tough: Our patented ESL™ Construction ensures the 12' is just as light as it is strong, weighing in at just 10.7kg.

  • Large Deck Pad: With more grip and more space than ever before, you’ll have plenty of room to bring along extra mates, SUP pups, or gear.

  • Bold New Look: The fresh colourways don’t just perform. they look the part. Get ready to turn heads out on the water.

  • Complete Adventure Kit: Paddle, pump, leash, and bag. All included, so you’re set to launch straight away.

  • Faster, Smoother Tracking: Our upgraded US Surf Fin gives you better speed and stability, allowing you to glide effortlessly across the water with added stiffness for improved balance.

Board Specs
Dimensions
367cm x82cm x 16cm / 12' × 2'8" × 6"
Maximum user weight
175kg
Inflated board weight
10.7kg
Package weight
14.9kg
Suggested experience level
Great for all levels
Psi
15-18PSI
What's In The Box

Cruise 12' Paddleboard
Aluminium Double Strength Travel Paddle
Swift Pro Pump
ProBoard Backpack
9in US Surf Fin
10ft Ankle Leash
Quick-Suck Bottle Dock
Waterproof Phone case
Pro Repair Capsule
Leaflet

Accessory Specs
Bag dimensions
90cm x 46cm x 23cm / 37" x 18" x 9" inches
Paddle
Twice the strength, with the same lightweight feel. Featuring a refined blade design for faster, smoother strokes and maximum speed.
Fin box
9in US Surf Fin
Paddle length
Max height: 210cm & 83 inches
Min height: 175cm & 69 inches
Material

All our boards are built to last with market leading standards. We use brand new patented ESL technology as well as Military grade PVC construction and super reinforced composite dropstitch to make sure these boards are strong enough to last you years.

Performance-Driven Details

  1. Gear up with ease – Patented detachable bungees for easy gear storage.
  2. Carry with ease – Durable woven handles for easy transport.
  3. Grip & comfort – 22% more deckpad means you have more space to get comfortable & have more grip on your SUP.
  4. Capture it all – Built-in camera mount for epic shots.
  5. Your adventure your way - Transform your SUP into a kayak
  6. Versatile performance – US fin box with a touring fin for adaptability.

Everything You Need, From Box To Beach

Dual Action Pump

New Ultra Durable Paddle

SUP Backpack

New US Surf Fin

New Bottle Holder

Ankle Leash

Repair Kit

Phone Case

Got Questions?

Can this board be used in any water type?

Yes! The Cruise paddleboard range has been designed to glide across still lakes or sea waves. Patented ESL (Exo-Surface Laminate) technology means our boards are designed to never sag, ensuring optimal stability and performance on unstable water conditions. Just make sure you have your lifejacket and safety leash attached whenever you get on the water.

Can I convert these SUP's into Kayaks

Purchase an additional kayak conversion kit for seamless transitions from SUP to Kayak. These SUP's are fitted with D-rings so you can attach your inflatable seat and kayak paddle to the board, ensuring everyone can embark on thrilling kayak adventures.

Do these have a warranty?

Yes these boards come with a 5 year warranty to give you peace of mind on the water.

Didn’t find your answer

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