Add a £39.99 E-Pump on Cruise
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SUP Deals

Bluefin Cruise paddleboard bundle with paddle, backpack and e-pump, £250 off at £359.99
Save More: up to 54% off Bluefin Sprint paddleboard package, from £369.99

Explore All Offers

Save 46%
A three-piece black and green Cruise Carbon Drive paddle for stand-up paddleboarding. The handle is ergonomically designed and the blade has a teardrop shape.

Cruise Carbon Drive Paddle

Sale price£72.99Regular price £134.99
Save 13%
A black and turquoise honeycomb pattern paddleboard fin designed for use with a paddleboard.

Small Black Smartlock Fin

Sale price£12.99Regular price £15.00
Save 22%
Navy beanie hat featuring Bluefin SUP logo in light blue. Perfect for winter adventures.

Limited Edition Beanie

Sale price£13.99Regular price £17.99
Save 17%
A single large blue US box fin for paddleboarding

Universal Large Surf Box Fin

Sale price£28.99Regular price £34.99
Save 15%
A black and gray Bluefin lite paddleboard backpack with blue accents and straps, featuring the brand's logo.

Cruise Lite Backpack

Sale price£75.99Regular price £89.00
Save 15%
Blue universal touring fin with a white Bluefin logo for a stand up paddle board

Universal Touring Fin

Sale price£33.99Regular price £39.99
Save 15%
Blue Bluefin universal touring fin for a stand up paddle board

Universal Racing Fin

Sale price£33.99Regular price £39.99
Save 16%
Bluefin paddleboard bag with branding on the front

Wheeled Premium Bag

Sale price£79.99Regular price £94.99
Save 17%
Gray and black Lite backpack with blue accents and 'Bluefin' branding on the front

Lite Backpack

Sale price£49.99Regular price £59.99
Save 16%
Black padded bag with blue zipper and logo, designed for carrying paddleboards securely.

Cruise ProBoard Backpack

Sale price£58.99Regular price £69.99
Save 15%
Black padded bag with blue zipper, logo, and text for carrying paddleboards.

Tandem Paddleboard Carry Bag

Sale price£63.99Regular price £74.99
Save 14%
A black and blue asymmetrical paddleboard fin with the Bluefin logo on the top.

Smartlock Touring Fin

Sale price£29.99Regular price £35.00
Save 14%
Blue SUP fin with a sleek design and logo, ideal for paddleboarding performance.

Universal Large Surf Fin

Sale price£29.99Regular price £34.99
New Product!Save 13%
Bluefin bottle dock with how to use diagram

Bottle Dock

Sale price£12.99Regular price £14.99
5.0
Rechargeable SUP PumpSave 50%
A portable electric pump with a digital display, several valve fittings and a power cord. For inflating a stand up paddle board

Portable E-Swift Pro 20PSI Electric Pump

Sale price£99.99Regular price £199.99
Save 20%
Bluefin SUP Touring Fin NXT

NXT Touring Fin

Sale price£28.00Regular price £35.00

Built To Last

Our new range features a 5 Year warranty

Eco-Positive Approach

Actively working on reducing our carbon footprint

Leaders of Innovation

Designed by a team of industry experts

Unmatched Customer Service

Average response time of 5 hours
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